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Category Archives: Blog

Advice for Growing an Engaged Audience (ft. Top Creators)

When you’re ready to shift from the learning to the growth phase of your creator journey, certain things need definition – who exactly your audience is, what exactly you say to them, and how exactly you get that information across. The definition of “growth” definitely varies, referring to audience size or revenue, or sponsorship slots…

May 15, 2023BlogBy Administrator

From the Marine Corps to Customer Advocacy: Darcy Peters' Unique Career Path

Meet Darcy Peters, Senior Customer Advocate Manager at Buffer, whose diverse journey from fitness entrepreneur and Marine Corps officer to Customer Advocacy maven is a testament to resilience and adaptability. In this candid interview, Darcy shares her experiences balancing work, family, and personal growth while embracing challenges and nurturing a fulfilling career at Buffer. Hi…

May 11, 2023BlogBy Administrator

How I Created a Bestselling Product While Spending $0 On Marketing

Many creatives become business owners because they want to bring their ideas to life in the world. The problem is we can get stuck in our own heads and end up developing products and services that we think are brilliant, only to put them on the market and find that nobody wants them. In addition…

May 9, 2023BlogBy Administrator

7 Lessons from Jay Acunzo for Creators and Marketers

Jay Acunzo has been creating content on the Internet for a long time. His journey on social media began when, as a sports journalist in 2005, he started a blog while interning and writing for a student paper. When he moved into marketing, his sports blog called “Blog, Don’t Lie” (named after the infamous quote…

May 8, 2023BlogBy Administrator

Growing A 200k+ Audience By Channeling Personal Experiences Into Content with Joy Ofodu

This interview is part of a series called Creators Unlocked that delves into the world of content creators to uncover the stories behind their social media posts. From Twitter to TikTok, the articles aim to offer insights and learnings for aspiring and established creators while also offering a glimpse into the lives of those behind…

May 4, 2023BlogBy Administrator

The Story Behind Buffer’s AI: An Interview with Diego Sanchez

Wouldn’t it be fantastic if you found the antidote to writers block. Or if you could brainstorm hundreds of ideas in an instant. It sounds like a pretty cool superpower right? It’s one I’ve often wished for, and one thousands of Buffer customers have hoped for. It’s also a dream shared by Buffer’s Senior Product…

May 3, 2023BlogBy Administrator

From Self-Taught Creative to 7-Figure Art Business: Here's How I Did It

I taught my first online class on modern calligraphy only about one month after I began learning how to do it myself. It all started when I needed a new creative practice, a habit that I’ve learned is helpful for my mental health. I had seen people practicing modern calligraphy on social media and wanted…

May 2, 2023BlogBy Administrator

We Pay Out Unused Sabbaticals When Someone Leaves Buffer, Here’s Why

In 2019, we introduced sabbaticals at Buffer. The concept is to reward long-tenured teammates and invite them to take a well-earned break from work. Most professionals have to leave their jobs to take a break longer than a typical one- or two-week vacation. Sabbaticals allow teammates to take that break and return to Buffer, refreshed…

May 1, 2023BlogBy Administrator

Trust, Transparency, and Curiosity: Batsirai Chada on Buffer's Unique Culture

Batsirai Chada is a Growth Product Manager at Buffer, where he’s worked for about nine months. We spoke to him when he first joined to find out about his journey to Buffer, how he works, and what he does outside of work. Thanks for joining me for Buffer Diaries, Batsirai! You started at Buffer a…

April 27, 2023BlogBy Administrator

Capture, Categorize, Create: A System for Capturing Your Ideas and Using Them To Create Content

We’re in an era where if you are trying to create a personal brand online or share your work, you do that by creating content — and creating content is a fantastic way to build your brand, make new connections, and level up your knowledge. When you add it all up, though, it can be…

April 26, 2023BlogBy Administrator
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