For today’s Ask Buffer, we’re covering a great question we received from one of our followers about growing on Twitter. At Buffer, we’ve found our largest audience on Twitter and love that the platform makes interacting with all of our followers so easy. And that’s the very reason why Twitter is an ideal site for…
It’s a pandemic-era tale we’re all familiar with at this point: In March 2020, I was happily growing my PR consultancy when, suddenly, everything froze. All my clients decided to pause their monthly retainers, and within a matter of weeks I didn’t know where my next penny was going to come from. This experience could…
Personal branding has become an increasingly important aspect of successful career growth. It’s a big part of why we created Social Proof, our series tackling the topic. We interview amazing individuals with different goals who grew their brands on social media to further their career and business prospects. Thanks to social media, individuals have more…
Every year, more than 30 Million tweets are scheduled through Buffer, making it the number one channel where Buffer users are scheduling their social media posts. As of today, we’re helping Buffer users take their planning to the next level — we’ve just released scheduling for Twitter threads so that anyone can easily schedule their…
Twitter may have been a simple micro-blogging site back when it was founded in 2006, but the social media platform now offers many features that entrepreneurs and content creators alike can leverage for their businesses. Tons of brands have found major success on the site as it offers convenient ways to stay connected with your…
🖊️ Learning about experiences and perspectives that are different from our own supports our journey of inclusion by reducing bias, building respect and increasing empathy, while providing an opportunity to celebrate our differences and similarities. At Buffer, we regularly share cultural spotlights from colleagues to connect our global team, and help us understand one another…
Seventeen years ago, Patricia Queirolo was driving through the Andes with her family on their way to the Colca Canyon. A college student at the time, she was trying to come up with a business idea for her thesis project. Peering through her window at the beautiful Peruvian landscapes and the various animals grazing, including…
Today marks Buffer’s 12th anniversary. For the occasion, I thought it would be fun to ask my teammates about their favorite memories, stories, and lessons from working at Buffer over the last twelve years. I had them share one favorite story or memory and answer one question about Buffer’s impact on their lives and how…
Here’s one thing most of us agree on … creating content is time-consuming. Last month, I spoke to a bunch of Buffer fans and found that 71 percent wanted a faster way to create and publish content. After hearing this, I decided to crunch the numbers behind content creation. The average Buffer user publishes nine…
Earlier today we launched Ideas. With Ideas you can store all your great ideas, tweak them until they’re ready, and drop them straight into your Buffer queue. Already hundreds of you have started saving dozens Ideas! But, there’s been one resounding bit of feedback we’ve had… Can you help me come up with ideas? Yes,…